Privacy policy
Last updated: 7 May 2026
Introduction
This privacy policy describes how Supplers AB ("Supplers", "we", "us") collects and uses personal data when you visit our website, contact us, or use our services. We process personal data in accordance with applicable data protection law, including the EU General Data Protection Regulation (GDPR).
Controller
The controller of your personal data is Supplers AB, registered in Sweden. For privacy-related questions, please use the contact options provided on this website.
Categories of data we may collect
Depending on how you interact with us, we may process: contact and identity details (such as name, email address, phone number, company name); account and authentication data if you sign in; usage and technical data (such as IP address, device type, browser, pages viewed, and approximate location derived from IP); communication content you send to us; and information you provide in forms or demos.
Purposes and legal bases
We use personal data to provide and improve our services; respond to enquiries; secure our systems; analyse aggregated usage; comply with legal obligations; and, where permitted, inform you about products or events that may interest you. The legal bases may include contract, legitimate interests (such as security and product improvement), consent where required, and legal obligation.
Retention
We keep personal data only as long as needed for the purposes above, including any statutory retention periods. Retention periods vary depending on the type of data and the context.
Recipients and processors
We may share data with trusted suppliers who process it on our instructions (for example hosting, email, analytics, or support tools), and with professional advisers or authorities when required by law. We require processors to implement appropriate safeguards.
International transfers
If personal data is transferred outside the EU/EEA, we ensure that suitable safeguards apply, such as standard contractual clauses approved by the European Commission or other mechanisms recognised under GDPR.
Your rights
Subject to applicable law, you may have the right to access, rectify, erase, restrict processing of, or port your personal data, and to object to certain processing. Where processing is based on consent, you may withdraw consent at any time. You may also lodge a complaint with a supervisory authority in your country of residence or in Sweden.
Cookies
We use cookies and similar technologies as described in our cookie policy. You can manage preferences where our site provides controls.
Changes
We may update this policy from time to time. The date at the top indicates when it was last revised. Material changes will be communicated as appropriate.